APA Style

Walker Jr., Orville C., Mullins, John W.. (2008). Marketing Strategy (Ed. 6). New York: Mc Graw Hill Higher Education.

Chicago Style

Walker Jr., Orville C., Mullins, John W.. Marketing Strategy. Ed. 6 New York: Mc Graw Hill Higher Education, 2008. Text Book.

MLA Style

Walker Jr., Orville C., Mullins, John W.. Marketing Strategy. Ed. 6 New York: Mc Graw Hill Higher Education, 2008. Text Book.

Turabian Style

Walker Jr., Orville C., Mullins, John W.. Marketing Strategy. Ed. 6 New York: Mc Graw Hill Higher Education, 2008. Text Book.